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Provide business users with a customer centric view of heterogeneous data |
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Provide value to customers with better information when coupled with internet access technology |
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Provide repository of customer information for business planning and analysis |
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Integrate ‘ islands of information ‘ to provide meaningful insights to entities such as clients and suppliers |
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Provide macro level information views on business value delivery and performance when combined with external feeds |
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Enhance traditional reporting with more insight |
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Provide reports on global trends of a MNC |